The Pomelo x Sabina sustainable collection is all we need for summer

What occurs when two of Thailand’s main girls’s trend manufacturers be a part of forces for a collaboration? A set for the season, in fact. Right here’s what it’s essential know concerning the Pomelo x Sabina sustainable assortment.

Pomelo and Sabina have lately introduced the launch of the “Sabina Exclusive for Pomelo”, a particular sustainable assortment in honour of Earth Day. 

Picture Credit score: Pomelo x Sabina

The unique line-up, as a part of the manufacturers’ shared values of their dedication to drive change and ship stylish but aware merchandise for its clients, have debuted with a complete of eight must-have sustainable appears to be like. 

In contrast to the opposite eco-friendly trend gadgets on the market, this assortment emphasises on increasing past the same old realm of trend – starting from trendy shorts and crop tops to undies that includes eye-catching, one-of-a-kind daisy embroidery and eyelet particulars in pastel shades. They’re snug and informal, but female and tremendous trendy. 

David Jou, Co-Founder and Chief Govt Officer at Pomelo Vogue and Pitcha “Maye” Thanalongkorn, Chief Advertising and marketing Officer at Sabina. Picture Credit score: Pomelo x Sabina

“The fashion industry is one of the key industries that have a significant impact on the environment. At Sabina, we want to take part in securing a sustainable future. We believe that this collaboration with Pomelo will be a key driver in establishing a stronger sustainability agenda within the industry,” stated Pitcha “Maye” Thanalongkorn, Chief Advertising and marketing Officer at Sabina. 

“With our extensive knowledge and experience in creating eco-friendly lingerie, we have initiated waste as the main material of our designs. To add to its specialty, the pieces of the collection were crafted from 100% organic cotton, 100% recycled polyester, and more, further minimising our fashion footprint.” 

David Jou, Co-Founder and Chief Govt Officer at Pomelo Vogue, echoes the identical sentiments.

“For the past 9 years, we have partnered with a wide range of brands to curate exclusive offerings and drive planet-friendly fashion-forward. ‘Down to Earth’ is Pomelo’s green umbrella-enterprise that incorporates all sustainable initiatives at Pomelo,” he stated in a press release of the model’s purpose in being the area’s no. 1 trend producer. “By the end of 2022, new arrivals released under the Pomelo brand will feature 40% sustainable materials. We’re honoured to launch this new collection in partnership with Sabina on Earth Day under this enterprise to give our community more eco-conscious fashion options and strengthen our sustainable beliefs.” 

The Sabina Unique for Pomelo assortment will probably be accessible on-line at www.pomelofashion.com and the Pomelo App in Thailand, Singapore and Malaysia from April 20, 2022. The assortment will even be accessible on the Sabina shops in Thailand. 

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