On-line trend retailer Tilletts has secured the companies of former pop star turned ‘Loose Woman’ Coleen Nolan as a model accomplice.
The tv persona and creator was attracted by the household enterprise standing of the quickly rising Grimsby-area operation, and the affordability of the vary.
A mom and daughters workforce, it clearly struck a chord with the lady who grew to become a family identify singing together with her sisters in a profession spanning three a long time.
Highlighting how Tilletts assist girls construct their confidence via the clothes, Coleen stated she was “determined to show everyone Tilletts gorgeous summer pieces”.
The 57-year-old added: “I’m so excited to be partnered with Tillets clothing. They sent me their gorgeous summer range and I absolutely love all these pieces.”
Launched in 2006 from a boutique in Cleethorpes’ Sea View Road, Tilletts now operates solely on-line, from an expanded base on Wilton Highway Industrial Property, Humberston.
It’s on course to hit gross sales of £5 million this yr, with 30 employees now employed. It made the Lightning 50 record of high-growth e-commerce platforms final yr.
Melanie Tillett, the matriarchal founding father of the enterprise, which developed from a countryware sideline to her unique prepare dinner store, stated: “We are so excited to have Coleen Nolan on board as a brand partner. We’d been thinking of doing a collaboration for a while with somebody who we thought would look and feel great in our clothes, and for us there was no-one more perfect than Coleen.
“She’s a strong woman with a keen sense of style and we knew our ladies would just love having her on board. We hoped from this collaboration that Coleen would be able to assist in getting our name out there to the masses of women who feel completely ignored by the clothing industry and she is doing such a fantastic job at that already.
“We have seen so many new customers come through as a result of this and we are just incredibly happy and proud of how this campaign is unfolding.”
Since The Nolans – with whom she reached quantity three within the UK Singles Chart with I’m within the Temper for Dancing, recording an additional six extra high 20 hits – she has carved a profession in tv. She co-hosted This Morning, and have become a daily panellist on ITV discuss present Unfastened Ladies, clocking up 22 years with the present, in addition to a number of actuality tv runs.