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“HAY x The Standard” proves that good design can bring us together


How can a spot rework right into a group? Wouldn’t it take a village, a whole overhaul of your environment, or a shift in your setting?

Typically, all it takes is the ability of excellent design to deliver us all collectively.

Picture Credit score: NORSE Republics

From the April 29 to Might 16 2022, company from all walks of life are invited to find and totally immerse themselves in that have on the shores of The Standard, Hua Hin. Thailand’s newest and most fashionable boutique resort has lately launched a artistic collaboration with Scandinavian furnishings retailer NORSE Republics to showcase HAY’s new Palissade Park and Balcony collections on the HAY x The Standard, Hua Hin exhibition.

It’s set in essentially the most charming and excellent of settings, exactly on the candy spot the place good design meets good vibes. For 18 days, company can delight within the joys of HAY’s – one of many main modern Scandinavian furnishings firms – cutting-edge, playful collections. Get impressed to deliver yourselves and your family members outdoors, sit back and revel in a drink by the pool. A sequence of upbeat occasions, visitor mixologists, DJ events and al fresco dinners additionally await you to your out of doors chillaxing periods.

Picture Credit score: NORSE Republics

The energy of excellent design

Way more than an exhibition, HAY x The Standard, Hua Hin is an immersive expertise that can deliver folks collectively and provoke conversations in essentially the most significant approach. It’s good for everybody, significantly lifestyle-conscious guests to find how design can have the power to deliver folks collectively.

Conceived by Paris-based designers and brothers Ronan & Erwan Bouroullec, HAY’s Palissade Park Assortment options out of doors benches and different versatile seating outlined by its precision for symmetry and ease. The Balcony Assortment, in the meantime, was additionally crafted by the Bouroullec brothers and includes an assortment of chairs, tables and benches with laser-welded holes to melt the aesthetic, present further stability and ship a particular look.

“We believe that good design makes people move, makes them feel. It’s not just a pretty look but a fully interactive, multi-sensory user experience. At NORSE Republics, we see ourselves not only as a leading Scandinavian home furnishing provider, but also as a creator of meaningful moments for our community.” stated Veekrit Palarit, Founder & Managing Director at NORSE Republics.

“With the pandemic coming to an end, the outdoor life is becoming more significant. There is no place like The Standard, Hua Hin; it is an utterly chic weekend destination that brings together like-minded guests from all over the world. With the splash of HAY’s newest designs, our ‘HAY x The Standard, Hua Hin’ collaboration will be a wholly unique experience,” he added.

Veekrit Palarit, Founder & Managing Director at NORSE Republics and spouse, Jongkol Palarit, Vogue Director of Vogue Thailand. Picture Credit score: NORSE Republics

“At The Standard, we’re on a mission to showcase the finest contemporary art and culture from around the world. Scandinavia has grown a reputation as being the home of sharp, smart furniture design, and HAY and NORSE Republics are at the forefront of this scene.” stated Mai Vejjajiva Timblick, Chief Inventive & Tradition Officer for Standard Asia. “Our ‘HAY x The Standard, Hua Hin’ tie-up will not only give our guests the chance to see HAY’s latest outdoor collections; it will let them interact with the company and discover what sets them apart, while also meeting like-minded people in a stunning seafront setting.”

From in-house company to outdoors guests, and native residents, anybody can benefit from the HAY x The Standard, Hua Hin exhibition. For individuals who want to mix the expertise with a keep at The Standard, Hua Hin, a particular room bundle has been unveiled which incorporates lodging and an aperitivo night by the pool for 2 folks, plus invites to The Standard’s social occasions and discussions, together with Standard Talks, shock moments within the park, DJs units and cocktail events. 

Mai Vejjajiva Timblick, Chief Inventive & Tradition Officer for Standard Asia. Picture Credit score: NORSE Republics

A sneak into the occasion and exhibition

On twenty ninth April, at its day of opening, company have been invited to “Say HAY” with an insightful “Standard Talks” session in the principle courtyard, that includes moderator Rewat Chumnarn, former Editor-in-Chief of Wallpaper Thailand, and visitor audio system Veekrit Palarit, Founder & Managing Director of NORSE Republics, and Jongkol Palarit, Vogue Director of Vogue Thailand.

The occasion was then adopted by a “Music & Mixology” cocktail get together on the Lido Bar, The Standard’s poolside lounge, the place Bangkok-based DJ Rhunrun performed upbeat hip hop, storage, and electronica tunes whereas company danced away into the sundown. 

Because the day changed into night time, company have been invited to take a seat again and sip cool cocktails, handcrafted by skilled mixologists, on the playful out of doors furnishings of the Palissade and Balcony collections.

The two hour “Designed to Dine” shall be held once more on the seventh & 14th Might, priced at THB 1,500 web per particular person, and company can dine in fashion on the Prime Pool Garden. Each weekend at The Standard, Hua Hin shall be enlivened by “Music & Mixology” occasions that includes a visitor DJ, resident DJ and visitor mixologist on the Lido Bar, which overlooks the tender sandy shore, and particular shock moments shall be hosted each weekend afternoon on the predominant courtyard.

For extra info, please go to www.standardhotels.com/hua-hin/specials/hit-the-hay.





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